Born in Aosta in the early 1990s, Napapijri (“Arctic Circle “ in Finnish) proudly took the Norwegian flag its trademark. After beginning by specialising in technical backpacks for the frigid outdoors, Napapijri then launched into ski jackets and finally asserted itself as a leader in casual outdoor clothing.Napapijri’s success lies in its unique combination of sportswear and fashion. Always ahead of the trend, Napapijri clothing is created with both technical practicality and aesthetic appeal in mind. Napapijri offers a huge variety of shades and colours to appeal to all tastes and to cater to any fashion mood. The brand has now become essential in the lifestyle sportswear world by staying modern and keeping up with the times!